Senior Officer - Media and Public Relations

•  Creating design models, including graphic design, site navigation, and content planning.

• Managing TDRA alternative channels such as SMS, newsletters, and email broadcasts.

• Submitting reports and coordinating with regard to the comments received from the suggestions and complaints system on the website.

• Managing complex websites throughout their life cycle and ensuring compliance with business requirements.

• Organizing press conferences, including media invitations to the media and developing the press kit.

• Coordinating with the teams and the official speakers to obtain the required information and draft the necessary content.

• Managing and developing TDRA’s website and internal portal strategy and initiatives when necessary.

• Working on digital mobility marketing initiatives designed to enhance and gather audience feedback.

• Developing and supporting the website and other activities related to the authority via the Internet, including small websites.

• Preparing reports and analysis related to the website and digital campaigns.

• Developing, implementing, and submitting periodic reports on TDRA’s digital electronic activity.

• Ensuring that the activities are consistent with the strategy and branding of TDRA.

• Responding to all media queries raised by media in coordination with related departments in TDRA.

• Updating the content of the website and the portal regularly.

• Analyzing the usage of TDRA website, internal portal, and common trends, and reviewing the content and quality.

• Issuing quarterly reports on TDRA’s website and internal portal.

• Identifying user requirements through research and analysis of users' needs, preferences, goals, and methods of work.

• Studying how users consume content, including data classification, and attending relevant discussion group meetings.

• Ensuring the validation of all the content, including booklets, newsletters, announcements, publications, articles, annual reports, website, and others.

• Developing all TDRA’s publications.

• Gathering and analyzing all media coverages and preparing detailed reports, including recommendations for development on the basis of data.

• Developing media plans and trainings to raise efficiency and effectiveness.

• Creating a database/record of all media data and coverages.

• Creativity and Innovation
• Customer Orientation
• Effective Communication
• Result and Excellence Orientation
• Teamwork and Collaboration

Bachelor's degree in media, public relations, marketing or any other related field